Eunice Kim

To App or Not to App: Engaging Consumers via Branded Mobile Apps

Yongjun Sung, Jhih-Syuan Lin, Eunice Kim, 2013 .

Continents divided: Understanding differences between Europe and North America in acceptance of GM crops.

David Zilberman, Gal Hochman, Eunice Kim, 2013, GM crops & food.

Ridesharing as a Complement to Transit

Gail Murray, Eunice Kim, Mark Chase, 2012 .