Purnell H. Benson

Books Review: Forecasting Methods for Management

Sidney Hollander, Purnell H. Benson, 1975 .

Letter to the Editor - Selecting Price Quotations for an Industrial Firm's Sale of Individual Contract Projects

Purnell H. Benson, 1970, Oper. Res..

Marketing Management: Analysis and Control

Purnell H. Benson, Philip Kotler, P. Kotler, 1977 .

A Psychometric Approach to Predicting Consumer Preference1

Purnell H. Benson, 1960 .

Testing Less Desirable Product Possibilities

Purnell H. Benson, F. J. Pilgrim, Francis J. Pilgrim, 1961 .