Dilip Soman

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The effect of the number of people behind in a queue

Rongrong Zhou, Dilip Soman, 2001 .

When and Why do Consumers Decide to Leave the Queue

Rongrong Zhou, Dilip Soman, 2001 .

Seeing Sludge: Towards a Dashboard to Help Organizations Recognize Impedance to End-User Decisions and Action

Dilip Soman, Bing Feng, Daniel Cowen, 2019, SSRN Electronic Journal.

Initial development of Supportive care Assessment, Prioritization and Recommendations for Kids (SPARK), a symptom screening and management application

Dilip Soman, Lillian Sung, Sadie Cook, 2019, BMC Medical Informatics and Decision Making.

CHAPTER TWO Embedding Behavioral Insights in Organizations

Dilip Soman, Bing Feng, Melanie Kim, 2021 .

A meta-analytic cognitive framework of nudge and sludge

Dilip Soman, Y Luo, J Zhao, 2021 .

Partitioned Shopping Carts: Assortment Allocation Cues that Increase Fruit and Vegetable Purchases

Collin R. Payne, Brian Wansink, Dilip Soman, 2014 .

The Effect of Partitions on Controlling Consumption

Amar Cheema, Dilip Soman, Amar Cheema, 2008 .

Consumers Waiting in Queues: The Role of First-Order and Second-Order Justice

Rongrong Zhou, Dilip Soman, Rongrong Zhou, 2005 .

Looking Back: Exploring the Psychology of Queuing and the Effect of the Number of People Behind

Rongrong Zhou, Dilip Soman, Rongrong Zhou, 2003 .

Brand promotions as a lottery

Claudia González-Vallejo, Dilip Soman, Sanjay K. Dhar, 1995 .

The Fewer the Better: Number of Goals and Savings Behavior

Dilip Soman, Min Zhao, D. Soman, 2011 .

Framing, Loss Aversion, and Mental Accounting

Dilip Soman, D. Soman, 2008 .

Pricing and the psychology of consumption.

John T. Gourville, Dilip Soman, D. Soman, 2002, Harvard business review.

Effects of Payment Mechanism on Spending Behavior: The Role of Rehearsal and Immediacy of Payments

Dilip Soman, D. Soman, 2001 .

Prospective and retrospective evaluations of experiences: How you evaluate an experience depends on when you evaluate it

Dilip Soman, D. Soman, 2003 .

Sealing the Emotions Genie

Liyuan Wei, Xiuping Li, Dilip Soman, 2010, Psychological science.

The Effect of Credit on Spending Decisions: The Role of the Credit Limit and Credibility

Amar Cheema, Dilip Soman, Amar Cheema, 2002 .

Managing the Power of Curiosity for Effective Web Advertising Strategies

Satya Menon, Dilip Soman, Satya Menon, 2002 .

Earmarking and Partitioning: Increasing Saving by Low-Income Households

Amar Cheema, Dilip Soman, Amar Cheema, 2010 .

A Practitioner's Guide to Nudging

Min Zhao, Dilip Soman, Nina Mazar, 2013 .

The Effects of Prior Spending on Future Spending Decisions: The Role of Acquisition Liabilities and Payments

Dilip Soman, D. Soman, Vivian Lam, 2002 .

On the Perceived Value of Money: The Reference Dependence of Currency Numerosity Effects

Amitava Chattopadhyay, Klaus Wertenbroch, Dilip Soman, 2007 .

Managing Customer Value: One Stage at a Time

Dilip Soman, Sara N-Marandi, 2009 .

The consumer psychology of mail‐in rebates

John T. Gourville, Dilip Soman, D. Soman, 2011 .

Debiasing or rebiasing? Moderating the illusion of delayed incentives

Dilip Soman, D. Soman, Maggie Wenjing Liu, 2011 .

The Effect of Payment Transparency on Consumption: Quasi-Experiments from the Field

Dilip Soman, D. Soman, 2003 .

When Goals Are Counterproductive: The Effects of Violation of a Behavioral Goal on Subsequent Performance

Amar Cheema, Dilip Soman, Amar Cheema, 2004 .

Conservative When Crowded: Social Crowding and Consumer Choice

Robin J. Tanner, Dilip Soman, Ahreum Maeng, 2013 .

The Consumer Psychology of Mail-In Rebates: A Model of Anchoring and Adjustment

John T. Gourville, Dilip Soman, D. Soman, 2005 .

Modeling the Effects of Advertised Price Claims: Tensile Versus Precise Claims?

Claudia González-Vallejo, Dilip Soman, Sanjay K. Dhar, 1999 .

Part Carts: Assortment Allocation Cues that Increase Fruit and Vegetable Purchases

Collin R. Payne, Brian Wansink, Dilip Soman, 2013 .