Philip C. Palmgreen

发表

A 10-Year Systematic Review of HIV/AIDS Mass Communication Campaigns: Have We Made Progress?

Philip Palmgreen, Rick S Zimmerman, Seth M Noar, 2009, Journal of health communication.

Brief measures of sensation seeking for screening and large-scale surveys.

Michael D Slater, Michael T Stephenson, Rick H Hoyle, 2003, Drug and alcohol dependence.

Reliability and validity of a brief measure of sensation seeking

R. Hoyle, P. Palmgreen, E. Lorch, 2002 .

Mass Media Campaigns as a Tool for HIV Prevention

Seth M. Noar, Philip Palmgreen, Rick S. Zimmerman, 2009 .

A comparison of gratification models of media satisfaction

Philip Palmgreen, P. Palmgreen, J. D. Rayburn, 1985 .

Sensation seeking, perceived message sensation value, personal involvement, and processing of anti-marijuana PSAs

P. Palmgreen, M. Stephenson, Philip C. Palmgreen, 2001 .

Uses and Gratifications and Exposure To Public Television

Philip Palmgreen, P. Palmgreen, J. D. Rayburn, 1979 .

Associations Between Message Features and Subjective Evaluations of the Sensation Value of Antidrug Public Service Announcements

Susan E. Morgan, Rick H. Hoyle, Elizabeth Pugzles Lorch, 2003 .

Gratification Discrepancies and News Program Choice

Philip Palmgreen, Lawrence A. Wenner, L. Wenner, 1981 .

Perceived Message Sensation Value (PMSV) and the Dimensions and Validation of a PMSV Scale

John R. Baseheart, P. Palmgreen, M. Stephenson, 2002, Health communication.

Television campaigns and adolescent marijuana use: tests of sensation seeking targeting.

L. Donohew, R. Hoyle, P. Palmgreen, 2001, American journal of public health.

Program Context, Sensation Seeking, and Attention to Televised Anti-Drug Public Service Announcements

Elizabeth Pugzles Lorch, Philip Palmgreen, L. Donohew, 1994 .

Effects of the Office of National Drug Control Policy's Marijuana Initiative Campaign on high-sensation-seeking adolescents.

L. Donohew, R. Hoyle, P. Palmgreen, 2007, American journal of public health.

Communication Research Measures: A Sourcebook

H. Sypher, P. Palmgreen, R. Rubin, 1994 .

Reaching At-Risk Populations in a Mass Media Drug Abuse Prevention Campaign: Sensation Seeking as a Targeting Variable

L. Donohew, P. Palmgreen, E. Lorch, 1995 .

Adapting and applying a multiple domain model of condom use to Chinese college students

S. Noar, P. Palmgreen, R. Zimmerman, 2010, AIDS care.

Programmatic Research to Increase the Effectiveness of Health Communication Campaigns

L. Donohew, P. Palmgreen, N. Harrington, 2014, Journal of health communication.

Development and validation of a parasocial interaction measure: The audience‐persona interaction scale

Philip Palmgreen, Philip J. Auter, P. Palmgreen, 2000 .

Media gratifications research : current perspectives

K. Rosengren, L. Wenner, P. Palmgreen, 1985 .

Effective Mass Media Strategies for Drug Abuse Prevention Campaigns

L. Donohew, P. Palmgreen, Philip C. Palmgreen, 2006 .

Individual Differences and Context: Factors Mediating Recall of Anti-Drug Public Service Announcements

Philip Palmgreen, P. Palmgreen, M. D'Silva, 2007, Health communication.

GRATIFICATIONS SOUGHT AND MEDIA EXPOSURE An Expectancy Value Model

Philip Palmgreen, P. Palmgreen, J. D. Rayburn, 1982 .

Influences of Sensation Seeking, Message Sensation Value, and Program Context on Effectiveness of Anticocaine Public Service Announcements

P. Palmgreen, Maureen W. Everett, Philip C. Palmgreen, 1995 .

Relations Between Gratifications Sought and Obtained

Philip Palmgreen, Lawrence A. Wenner, L. Wenner, 1980 .

Personality Traits as Predictors of Intentions to Seek Online Information about STDs and HIV/AIDS among Junior and Senior College Students in Taiwan

Derek R. Lane, Hung-Yi Lu, Philip C. Palmgreen, 2006, Cyberpsychology Behav. Soc. Netw..

MERGING USES AND GRATIFICATIONS AND EXPECTANCY-VALUE THEORY

Philip Palmgreen, P. Palmgreen, J. D. Rayburn, 1984 .

Uses and Gratifications: A Theoretical Perspective

Philip Palmgreen, P. Palmgreen, Philip C. Palmgreen, 1984 .

Short‐term effects of an anti‐marijuana media campaign targeting high sensation seeking adolescents

Rick H. Hoyle, Elizabeth Pugzles Lorch, Philip Palmgreen, 1999 .

Assessing the Relationship Between Perceived Message Sensation Value and Perceived Message Effectiveness: Analysis of PSAs From an Effective Campaign

Hung-Yi Lu, Mia Liza A. Lustria, Seth M. Noar, 2010, Communication studies.

Reflections on Evaluating Health Communication Campaigns

S. Noar, P. Palmgreen, R. Zimmerman, 2009 .

Agenda-Setting With Local and National Issues

P. Palmgreen, P. Clarke, Philip C. Palmgreen, 1977 .

Predictors of Exposure From an Antimarijuana Media Campaign: Outcome Research Assessing Sensation Seeking Targeting

Susan E. Morgan, Rick H. Hoyle, Philip Palmgreen, 2002, Health communication.

Impact of SENTAR on Prevention Campaign Policy and Practice

L. Donohew, Philip C. Palmgreen, 2010, Health communication.

An activation model of information exposure

Philip Palmgreen, L. Donohew, P. Palmgreen, 1980 .

Personal Report of Communication Apprehension

H. Sypher, P. Palmgreen, R. Rubin, 2020 .

Coming to America: need for acculturation and media use motives among indian sojourners in the US

P. Palmgreen, D. Reece, Philip C. Palmgreen, 2000 .

The utilization of direct satellite broadcasting (DBS) in Saudi Arabia

P. Palmgreen, D. Boyd, Khalid Marghalani, 1998 .