Tom Wansbeek

Estimating a Dynamic Panel Data Model with Heterogenous Trends

Tom Wansbeek, Thijs Knaap, T. Wansbeek, 1999 .

Direct Mail selection by joint modelling of the probability and quantity of response

Tom Wansbeek, H. F. Chen, D. Z. Cheng, 1997 .

Identifying the direct mail-prone consumer

Tom Wansbeek, Peter S.H. Leeflang, Penny N. Spring, 2013 .

The Combination Strategy to Optimal Target Selection and Offer Segmentation in Direct Mail

Tom Wansbeek, Peter S. H. Leeflang, Penny N. Spring, 1999 .