Albert Wesley Frey

Where the rubber meets the road : a model of in-store consumer decision making

Rosellina Ferraro, J. Inman, R. Winer, 1998 .

The Impact of Outcome Elaboration on Susceptibility to Contextual and Presentation Biases

Gergana Y. Nenkov, J. Hulland, J. Inman, 2009 .