Alexandra Broillet

An Internet based distribution strategy of luxury products and services grounded on qualitative Web discourse analysis

M. Dubosson, A. Broillet, J.-P. Trabichet, 2008, 2008 IEEE International Professional Communication Conference.

Luxury e-services at the pre- and after-sales stages of the decision making process: Watch, car, art and travel blogs analysis

M. Dubosson, A. Broillet, Magali Dubosson, 2008, 2008 IEEE International Conference on Service Operations and Logistics, and Informatics.

Analyzing Web 2.0 Internet Users in Order to Drive Innovation in Distribution Strategy of Luxury Watches

Alexandra Broillet, Magali Dubosson, Magali Dubosson, 2008 .

E-commerce: Who is the international consumer of luxury goods? A cross study of e-consumer customization (an empirical approach)

Sacha C. Varone, Magali Dubosson, Alexandra Broillet, 2010, Proceedings of 2010 IEEE International Conference on Service Operations and Logistics, and Informatics.