Charles Yu Yang

Silence is golden? Mitigating different types of online firestorms of Fortune 100 corporations on Twitter

Jingjing Yi, W. Zhang, Jiayu Gina Qu, 2023, Public Relations Review.

Collective empowerment and connective outcry: What legitimize netizens to engage in negative word-of-mouth of online firestorms?

Afonso Anfan Chen, Jiayu Gina Qu, Charles Yu Yang, 2024, Public Relations Review.