Mika Boedeker

Design of Mobile Application for Self-reporting Affective Experiences

Nina Helander, Jari Juhani Jussila, Vilma Vuori, 2018, HICSS.

Social Media Analytics Empowering Customer Experience Insight

Jari Jussila, Nina Helander, Harri Jalonen, 2017 .

Relationship marketing and regular customer cards: daily product retailing in Finland

Mika Boedeker, Mika Boedeker, 1997 .

New‐type and traditional shoppers: a comparison of two major consumer groups

Mika Boedeker, Mika Boedeker, 1995 .