Yi-Chun Ho

Online Cash-back Shopping: Implications for Consumers and e-Businesses

Yi-Chun Ho, Yi-Jen Ho, Yong Tan, 2017, Inf. Syst. Res..

When Online Lending Meets Real Estate: Examining Investment Decisions in Lending-Based Real Estate Crowdfunding

Yi-Chun Ho, Yong Tan, Yang Jiang, 2020, Inf. Syst. Res..

Online Cashback Pricing: A New Affiliate Strategy for E-Business

Yi-Chun Ho, Yi-Jen Ho, Yong Tan, 2013, ICIS.

Show Me the Money: The Economic Impact of Membership-Based Free Shipping Programs on E-Tailers

Yi-Chun Ho, Yong Tan, Zhen Fang, 2021, Inf. Syst. Res..

Online Cash-Back Shopping: Implications for Consumers and e-Businesses

Yi-Chun Ho, Yong Tan, Yi-Jen Ian Ho, 2017 .