N BoltonRuth

Marketing challenges of e-services

N BoltonRuth, 2003 .

Searching for Positive Returns at the Track

N BoltonRuth, G ChapmanRandall, 1986 .

A Dynamic Model of the Duration of the Customer'S Relationship with a Continuous Service Provider

N BoltonRuth, C GravesStephen, B KletterDavid, 1998 .