Venkatesh Shankar

发表

Russell S. Winer, Venkatesh Shankar, 2003 .

HOW WIRELESS NETWORKS ARE RESHAPING THE SUPPLY CHAIN.

Tony M. O'Driscoll, Venkatesh Shankar, Tony O'driscoll, 2002 .

Modeling the evolution of system technology performance when component and system technology performances interact: Commensalism and amensalism

Daniel A. McAdams, Guanglu Zhang, Venkatesh Shankar, 2017 .

Identifying and Estimating Brand Satiation Using Purchase Data: A Structural Hidden Markov Modeling Approach

Xiaoyuan Wang, Venkatesh Shankar, 2017 .

Going Backward to Move Forward? The Effects of Backward Compatibility in Product Upgrade on Sales of Previous and New Generation Console Video Games

Venkatesh Shankar, Unnati Narang, 2020 .

Network Effects and Competition: An Empirical Analysis of the Home Video Game Industry

Venkatesh Shankar, Venkatesh Shankar, B. Bayus, 2002 .

An empirically derived taxonomy of retailer pricing and promotion strategies

Ruth N. Bolton, Venkatesh Shankar, Venkatesh Shankar, 2003 .

Pioneers' Marketing Mix Reactions to Entry in Different Competitive Game Structures: Theoretical Analysis and Empirical Illustration

Venkatesh Shankar, Venkatesh Shankar, 1997 .

Symbian: Customer interaction through collaboration and competition in a convergent industry

Venkatesh Shankar, Venkatesh Shankar, F. Ancarani, 2003 .

Price levels and price dispersion within and across multiple retailer types: Further evidence and extension

Venkatesh Shankar, Venkatesh Shankar, F. Ancarani, 2004 .

Measuring and Managing Interactive Environments

Venkatesh Shankar, Edward Malthouse, Venkatesh Shankar, 2009 .

Shopper Marketing 2.0: Opportunities and Challenges

Venkatesh Shankar, Venkatesh Shankar, 2014 .

A Model of Retail Competition in Service and Price: Pure Play Internet vs. Bricks-and-Mortar Retailers

Brian T. Ratchford, Venkatesh Shankar, Xing Pan, 2004 .

When customer relationship management meets data mining

Russell S. Winer, Venkatesh Shankar, 2006 .

INTEGRATING DEMAND AND SUPPLY CHAIN MANAGEMENT

Venkatesh Shankar, 2001 .

Can Price Dispersion in Online Markets Be Explained By Differences in E-Tailer Service Quality?

Venkatesh Shankar, Xing Pan, Brian T. Ratchford, 2002 .

Mobile Marketing: The Way Forward

Venkatesh Shankar, Venkatesh Shankar, 2016 .

Strategic Marketing Decision Models for the Pharmaceutical Industry

Venkatesh Shankar, Venkatesh Shankar, 2008 .

Mobile Marketing: A Synthesis and Prognosis

Sridhar Balasubramanian, Venkatesh Shankar, Venkatesh Shankar, 2009 .

THE EVOLUTION OF PRICE DISPERSION IN INTERNET RETAIL MARKETS

Brian T. Ratchford, Venkatesh Shankar, Xing Pan, 2003 .

An Empirical Analysis of Determinants of Retailer Pricing Strategy

Ruth N. Bolton, Venkatesh Shankar, Venkatesh Shankar, 2004 .

Building on the momentum in interactive marketing

Venkatesh Shankar, 2005 .

Efficient replenishment in the distribution channel

Yan Dong, Martin Dresner, Venkatesh Shankar, 2007 .

Inferring Market Structure from Customer Response to Competing and Complementary Products

Wagner A. Kamakura, Gary J. Russell, Rick L. Andrews, 2001 .

Mobile Marketing Strategy

Venkatesh Shankar, 2012 .

Creating New Markets Through Service

Leonard L. Berry, Venkatesh Shankar, L. Berry, 2006 .

How Artificial Intelligence (AI) is Reshaping Retailing

Venkatesh Shankar, Venkatesh Shankar, 2018, Journal of Retailing.

The Advantages of Entry in the Growth Stage of the Product Life Cycle: An Empirical Analysis

Lakshman Krishnamurthi, Venkatesh Shankar, Gregory S. Carpenter, 1999 .

Mobile Marketing in the Retailing Environment: Current Insights and Future Research Avenues

Alladi Venkatesh, Prasad A. Naik, Venkatesh Shankar, 2010 .

On the Efficiency of Internet Markets for Consumer Goods

Brian T. Ratchford, Venkatesh Shankar, Xing Pan, 2003 .

Interactive marketing goes multichannel

Russell S. Winer, Venkatesh Shankar, R. Winer, 2005 .

Mobile Shopper Marketing: Key Issues, Current Insights, and Future Research Avenues

Venkatesh Shankar, M.H.P. Kleijnen, R. Rizley, 2016 .

Marketing Strategy Models

Venkatesh Shankar, Venkatesh Shankar, 2010 .

Handbook of Marketing Strategy

Venkatesh Shankar, Gregory S. Carpenter, Venkatesh Shankar, 2012 .

The growth of interactions and dialogs in interactive marketing

Edward C. Malthouse, Venkatesh Shankar, Venkatesh Shankar, 2007 .

Price dispersion on the internet: A review and directions for future research

Venkatesh Shankar, Xing Pan, B. Ratchford, 2003 .

A Practical Guide to Combining Products and Services by

Venkatesh Shankar, Venkatesh Shankar, 2009 .

The Evolution of Price Dispersion in Internet Retail Markets

Brian T. Ratchford, Venkatesh Shankar, Xing Pan, 2003 .

Cross-Category Effects of Aisle and Display Placements: A Spatial Modeling Approach and Insights

Ram Bezawada, Venkatesh Shankar, S. Balachander, 2009 .

Determinants and Role of Trust in E-Business: A Large Scale Empirical Study

Glen L. Urban, Fareena Sultan, Venkatesh Shankar, 2003 .

Moving interactive marketing forward

Edward C. Malthouse, Venkatesh Shankar, Venkatesh Shankar, 2006 .

Price dispersion on the internet: A review and directions for future research

Brian T. Ratchford, Venkatesh Shankar, Xing Pan, 2004 .

Why Aren't the Prices of the Same Item the Same at Me.Com and You.Com?: Drivers of Price Dispersion Among E-Tailers

Venkatesh Shankar, Xing Pan, B. Ratchford, 2001 .

Communication and Promotion Decisions in Retailing: A Review and Directions for Future Research

Naveen Donthu, Dinesh K. Gauri, Venkatesh Shankar, 2009 .

Pricing Strategies for Hybrid Bundles: Analytical Model and Insights

Venkatesh Shankar, Jeffrey Meyer, Venkatesh Shankar, 2016 .

Pricing: Recent trends and emerging practices in retailer pricing

Ruth N. Bolton, Venkatesh Shankar, Venkatesh Shankar, 2010 .

A Practical Guide to Combining Products Services

Leonard L. Berry, Venkatesh Shankar, L. Berry, 2009 .