Loïc Plé

发表

Conventions de qualification et technologies de l'information: une analyse appliquée à la relation prestataires logistiques – clients

Loïc Plé, 2003 .

Co-creation of the service in a B2B context : a conceptual model

Loïc Plé, 2004 .

Not always co-creation: introducing interactional co-destruction of value in service-dominant logic

Ruben Chumpitaz Cáceres, Loïc Plé, L. Plé, 2010 .

Introducing Interactional Value Co-Destruction in SDL: A Theoretical Framework

Ruben Chumpitaz, Loïc Plé, 2009 .

Teaching And Learning A Multichannel Experience

J. Angot, Loïc Plé, 2009 .

Artificial intelligence in marketing: Topic modeling, scientometric analysis, and research agenda

Jochen Wirtz, Joni Salminen, Loïc Plé, 2020, Journal of Business Research.

Antecedents of Students' Intent to Watch Online Theory Videos as Part of an Online Learning Platform

Frank G. Goethals, Loïc Plé, Maxime Taisne, 2011, ICWL.

Studying customers’ resource integration by service employees in interactional value co-creation

Loïc Plé, L. Plé, 2016 .

Why Do We Need Research on Value Co-destruction?

Loïc Plé, L. Plé, 2017 .

Serving poor people in rich countries: the bottom-of-the-pyramid business model solution

Loïc Plé, L. Plé, Jaques Angot, 2015 .