Timucin Ozcan

发表

Attribute Categorization and Layering Effects on Product Design Evaluations

Timucin Ozcan, 2013 .

Consumer reactions to round numbers in brand names

Kunter Gunasti, Timucin Ozcan, Kunter Gunasti, 2016 .

How associations between products and numbers in brand names affect consumer attitudes: introducing multi-context numbers

Kunter Gunasti, Timucin Ozcan, Kunter Gunasti, 2019 .