Joseph A. Bellizzi

发表

Improving industrial advertising copy

Joseph A. Bellizzi, Robert E. Hite, 1986 .

A content analysis of ethical policy statements regarding marketing activities

Joseph A. Bellizzi, Robert E. Hite, Cynthia Fraser, 1988 .

The influence of national versus generic branding on taste perceptions

Joseph A. Bellizzi, Warren S. Martin, W. Martin, 1982 .

Managerial guidelines for trade show effectiveness

Joseph A. Bellizzi, D. J. Lipps, J. Bellizzi, 1984 .

Headline Size and Position Influence on Consumers' Perception

Joseph A. Bellizzi, Robert E. Hite, 1987 .

The effects of hiring decisions on the level of discipline used in response to poor performance

Ronald W. Hasty, Joseph A. Bellizzi, R. Hasty, 2000 .

Purchasing agent's influence in the buying process

Joseph A. Bellizzi, J. Bellizzi, C. Walter, 1980 .

Drawing Prospects to E-Commerce Websites

Joseph A. Bellizzi, J. Bellizzi, 2000, Journal of Advertising Research.

Environmental color, consumer feelings, and purchase likelihood

Joseph A. Bellizzi, Robert E. Hite, R. Hite, 1992 .

Face-to-face advance contact and monetary incentives effects on mail survey return rates, response differences, and survey costs

Joseph A. Bellizzi, Robert E. Hite, R. Hite, 1986 .