Rick S Zimmerman

On the Use of Structural Equation Modeling in Health Communication Research

Michael T Stephenson, R Lance Holbert, Rick S Zimmerman, 2006, Health Communication.

A 10-Year Systematic Review of HIV/AIDS Mass Communication Campaigns: Have We Made Progress?

Philip Palmgreen, Rick S Zimmerman, Seth M Noar, 2009, Journal of health communication.

The Effects of a Computer-Based Pregnancy, STD, and HIV Prevention Intervention: A Nine-School Trial

Rick S Zimmerman, Erin L Abner, R. Zimmerman, 2007, Health communication.

Health Behavior Theory and cumulative knowledge regarding health behaviors: are we moving in the right direction?

Rick S Zimmerman, Seth M Noar, S. Noar, 2005, Health education research.

Effects of a Televised Two-City Safer Sex Mass Media Campaign Targeting High-Sensation-Seeking and Impulsive-Decision-Making Young Adults

Hung-Yi Lu, Rick S Zimmerman, Seth M Noar, 2007, Health education & behavior : the official publication of the Society for Public Health Education.

A Computer-based Approach to Preventing Pregnancy, STD, and HIV in Rural Adolescents

Rick S Zimmerman, Erin L Abner, R. Zimmerman, 2007, Journal of health communication.