The long-haul low-cost carrier: A unique business model
暂无分享,去创建一个
While many industries reach a point of maturation, the airline industry is evolving to incorporate flexible strategies for business models that adapt to the changing economic environment. New business opportunities have emerged as a result of a variety of internal and external forces. This paper discusses opportunities for long-haul low-cost airlines by looking at the evolution of the model and defining three types of new business models.
[1] J. Wensveen. Air transportation, a management perspective , 1984 .
[2] Ryan Leick. Building Airline Passenger Loyalty Through an Understanding of Customer Value: A Relationship Segmentation of Airline Passengers , 2007 .
[3] Nawal K. Taneja,et al. Fasten Your Seatbelt: The Passenger is Flying the Plane , 2005 .