Innovation in large-scale retailing: towards a revisited approach to its organising principles and trajectories

The objective of this paper is to put forward a relatively simple framework for analysing both retail services output and retail services innovation. In this framework, the basic retail service is incorporated into a complex system of other constituent services that make use of different technologies. The analytical framework is then used to reveal the multiple sources of innovation and the main organising principles driving innovation within the retailing sector.