Role of Kansei Experience for the Active Use of ICT among the Elderly

Technological advances in recent years have brought us drastic changes in our daily life. ICT devices providing us the new technology have begun to be used for various goal-achievements in various situations. But there still exists a gap between high end users and low end users depending on their demographic traits, where one of the important traits is the generation or the age group. Authors conducted a field survey adopting the contextual inquiry method and analyzed the data by applying M-GTA, then summarized the information as a category relationship diagram. In the diagram, such factors as the motivation for using mobile phone, the active involvement to the communication and the mobile phone literacy were regarded as three principal components.