iSize - Implementation of International Anthropometric Survey Results for Worldwide Sizing and Fit Optimization in the Apparel Industry

In the recent two decades new anthropometric surveys have been conducted in several European countries as well as world wide. Although international standards for the documentation of anthropometrical surveys have been defined, incorporating up-to-date anthropometrical data into product design and product development processes still is an challenging and time consuming task. due to the lack of standardization cross the entire product development process, particularly with respect to application specific analysis and optimization tools. iSize is a new and innovative online tool incorporating both, standardized data representation enabling analyses on combined and mixed target markets and appropriate, application specific functions enabling the user to directly solve typical tasks in his day to day work. Beneath standard statistical analyses iSize provides advanced functionality to optimize size tables with respect to user definable target markets, evaluation of market shares and capabilities to directly compare and evaluate different size table approaches within an easy-to-use online-portal. iSize addresses the needs of various responsibilities cross the entire company: management is provided with quantitative facts for decision making in business development, sales people get the necessary numbers for sales planning and market potential estimation, product development is supported with precise body dimension data to optimize the fit of the garments and retail can put the right sizes and numbers of sizes into their shops according to their addressed target customers.