TuTur: immersive user experience of tourist visits in virtualized worlds

Advances in computer technology have made it increasingly easy for users to navigate through a virtual world. We are interested in assessing what kind of immersive virtual experience is being delivered to the users through projects that aim to share virtualized aspects of the physical world. In order to achieve this we will assess whether people's opinions on tourist-oriented places differ between a virtual visit and one in-person. Our proposed five-dimensional model is designed to incorporate cultural factors while analyzing perceived differences. This research is intended to contribute to the understanding of the comparison between these two experiences, with the final objective of improving on the user experience.