Creativity as a Key Ingredient of Information Systems

Resorting to creativity technique and their use to help innovation in the area of information systems had a growing interest. In fact, the global competitiveness and the organizations ability to make effective use of information technology and to focus on innovation and creativity are recognized as being important. So, the perspective of using creativity techniques seems to be promising. In this research work we argue that is possible in all IS areas to take advantages of the use of creative processes. We give a pragmatic reasoning and examples for the introduction of creative processes in all the main IS areas.

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