When distance is good: A construal level perspective on perceptions of inclusive international language use

Virtual work has become an increasingly important part of the international business environment. In particular, two components of virtual work; workplace mobility and distributed work, depicting physical and psychological distance to the workplace, have gained substantial scholarly attention. However, while the main stream of the international business literature, studying global virtual teams, has used mobility and distribution as predictors for negative work outcomes, there are indications that virtual work can have positive implications for the organization. In this study, we explore how workplace mobility and distributed work can affect employees’ perceptions of their colleagues and of managerial activities. More specifically, we focus on inclusive language use by managers and employees since this is a theme of growing interest in international business research. Relying on responses from 676 individuals from five Danish multicultural business organizations, we demonstrate a positive association between workplace mobility and perceptions of employees’ openness to language diversity as well as between distributed work and perceptions of consistent common corporate language at management level. This is consistent with construal level theory predicting that distance between employees and the organization will lead to more objective and goal-oriented perceptions whereas individuals that are more emerged in organizational social life will view issues more in relation to goal irrelevant factors.

[1]  M. Ganesh,et al.  Impact of virtualness and task interdependence on extra‐role performance in software development teams , 2010 .

[2]  J. Selmer,et al.  International language management and diversity climate in multicultural organizations , 2012 .

[3]  C. Cramton The Mutual Knowledge Problem and Its Consequences for Dispersed Collaboration , 2001 .

[4]  Sirkka L. Jarvenpaa,et al.  Communication and Trust in Global Virtual Teams , 1999, J. Comput. Mediat. Commun..

[5]  L. Gleitman,et al.  [Language and thought]. , 1991, La Revue du praticien.

[6]  Pia Lane Mediating national language management: the discourse of citizenship categorization in Norwegian media , 2009 .

[7]  Rebecca Piekkari,et al.  A world of languages: Implications for international management research and practice , 2011 .

[8]  Ilan Oshri,et al.  Knowledge transfer in globally distributed teams: the role of transactive memory , 2008, Inf. Syst. J..

[9]  H. Giles Towards a theory of language in ethnic group relations , 1977 .

[10]  Abigail Marks,et al.  “Virtual teams are literally and metaphorically invisible”: Forging identity in culturally diverse virtual teams , 2012 .

[11]  Nira Liberman,et al.  Temporal construal effects on abstract and concrete thinking: consequences for insight and creative cognition. , 2004, Journal of personality and social psychology.

[12]  James H. Liu,et al.  Distance Matters: Physical Space and Social Impact , 1995 .

[13]  J. Selmer,et al.  Multicultural organizations: Common language and group cohesiveness , 2010 .

[14]  D. Hambrick Upper Echelons Theory: An Update , 2007 .

[15]  Ling Liu,et al.  Corruption Distance and FDI Flows into Latin America , 2015 .

[16]  Jean Wilson,et al.  Perceived Proximity in Virtual Work: Explaining the Paradox of Far-but-Close , 2008 .

[17]  Cristina López-Duarte,et al.  External uncertainty and entry mode choice: Cultural distance, political risk and language diversity , 2010 .

[18]  Y. Trope,et al.  The Psychology of Transcending the Here and Now , 2008, Science.

[19]  Jakob Lauring,et al.  When global virtual teams share knowledge: Media richness, cultural difference and language commonality , 2013 .

[20]  D. Shanahan Over the hills and far away. , 2012, Journal of Wound Care.

[21]  Mei Lu,et al.  How virtual are we? Measuring virtuality and understanding its impact in a global organization , 2005, Inf. Syst. J..

[22]  Selin A. Malkoc,et al.  Discounting Time and Time Discounting: Subjective Time Perception and Intertemporal Preferences , 2008 .

[23]  Gün R. Semin,et al.  Temperature perceptions as a ground for social proximity , 2010 .

[24]  Pamela J. Hinds,et al.  An Embedded Model of Cultural Adaptation in Global Teams , 2014, Organ. Sci..

[25]  Max Velmans,et al.  PHYSICAL, PSYCHOLOGICAL AND VIRTUAL REALITIES , 1998 .

[26]  Kenneth L. Bettenhausen Five Years of Groups Research: What We Have Learned and What Needs to Be Addressed , 1991 .

[27]  Audra I. Mockaitis,et al.  Standardization and contextualization: A study of language and leadership across 17 countries , 2011 .

[28]  Fragkiskos Filippaios,et al.  Unbundling the differences between Psychic and Cultural Distance: An empirical examination of the existing measures , 2014 .

[29]  Mark Mortensen,et al.  Extending Construal-Level Theory to Distributed Groups: Understanding the Effects of Virtuality , 2013, Organ. Sci..

[30]  Mark Mortensen,et al.  Go (Con)Figure: Subgroups, Imbalance, and Isolates in Geographically Dispersed Teams , 2009, Organ. Sci..

[31]  Anders Klitmøller,et al.  Inclusive Language Use in Multicultural Business Organizations: The Effect on Creativity and Performance , 2017 .

[32]  H. Volberda,et al.  Coordination of globally distributed teams: A co-evolution perspective on offshoring , 2011 .

[33]  Elizabeth L. Rose,et al.  The power of individual cultural values in global virtual teams , 2012 .

[34]  Jakob Lauring,et al.  Rethinking Social Identity Theory in International Encounters , 2008 .

[35]  Denice Welch,et al.  In the shadow: the impact of language on structure, power and communication in the multinational , 1999 .

[36]  Tammy L. Rapp,et al.  Something(s) old and something(s) new: Modeling drivers of global virtual team effectiveness , 2012 .

[37]  Martha L. Maznevski,et al.  Global Virtual Team Dynamics and Effectiveness , 2012 .

[38]  Bradley L. Kirkman,et al.  The Dimensions and Antecedents of Team Virtuality , 2005 .

[39]  C. Marlene Fiol,et al.  Identification in Face-to-Face, Hybrid, and Pure Virtual Teams: Untangling the Contradictions , 2005, Organ. Sci..

[40]  J. Piesse,et al.  The FDI location decision: Distance and the effects of spatial dependence , 2014 .

[41]  James F. Nebus,et al.  Putting the “psychic” Back in Psychic Distance: Awareness, Perceptions, and Understanding as Dimensions of Psychic Distance , 2014 .

[42]  Emilia Rovira Nordman,et al.  Does relationship psychic distance matter for the learning processes of internationalizing SMEs , 2014 .

[43]  Kristiina Mäkelä,et al.  Cultural and language skills as resources for boundary spanning within the MNC , 2014 .

[44]  Yair Berson,et al.  Leading from different psychological distances: A construal-level perspective on vision communication, goal setting, and follower motivation , 2015 .

[45]  Raymond E. Levitt,et al.  Interpersonal trust in cross-functional, geographically distributed work: A longitudinal study , 2004, Inf. Organ..

[46]  Rebecca Piekkari,et al.  Language and foreign subsidiary control: An empirical test ☆ , 2009 .

[47]  T. Köhler,et al.  Brain drain: The cognitive neuroscience of foreign language processing in multinational corporations , 2014, Journal of International Business Studies.

[48]  Pamela J. Hinds,et al.  Understanding Conflict in Geographically Distributed Teams: The Moderating Effects of Shared Identity, Shared Context, and Spontaneous Communication , 2005 .

[49]  J. KARLG. STRUCTURAL ANALYSIS OF COVARIANCE AND CORRELATION MATRICES , 2000 .

[50]  Y. Trope,et al.  Construal-level theory of psychological distance. , 2010, Psychological review.

[51]  P. Bentler,et al.  Cutoff criteria for fit indexes in covariance structure analysis : Conventional criteria versus new alternatives , 1999 .

[52]  Yipeng Liu,et al.  Knowledge transfer and cross-border acquisition performance: The impact of cultural distance and employee retention , 2016 .

[53]  Yaacov Trope,et al.  Construal level theory , 2007 .

[54]  Jessica L. Wildman,et al.  Culture, Communication, and Conflict: A Review of the Global Virtual Team Literature , 2015 .

[55]  Jan Selmer,et al.  Multicultural organizations: common language, knowledge sharing and performance , 2011 .

[56]  Manoj Thomas,et al.  Psychological Distance and Subjective Experience: How Distancing Reduces the Feeling of Difficulty , 2011 .

[57]  Kevin Crowston,et al.  Discontinuities and continuities: a new way to understand virtual work , 2002, Inf. Technol. People.

[58]  Yaacov Trope,et al.  Temporal construal. , 2003, Psychological review.

[59]  E. Hobman,et al.  Perceived Dissimilarity and Work Group Involvement , 2004 .

[60]  Marlone D. Henderson Psychological Distance and Group Judgments: The Effect of Physical Distance on Beliefs about Common Goals , 2009, Personality & social psychology bulletin.

[61]  T. Fang All Business is Local: Why Place Matters More than Ever in a Global, Virtual World. John A. Quelch, Katherine E. Jocz, © 2012 Portfolio/Penguin. 248 pp., ISBN 978-1-59184-465-5 , 2012 .

[62]  H. Walberg Physical and Psychological Distance in the Classroom , 1969, The School Review.

[63]  Samuel C. Karpen,et al.  Lessons from a Faraway land: The effect of spatial distance on creative cognition , 2009 .

[64]  Marlone D. Henderson,et al.  Construal Level Theory and Spatial Distance Implications for Mental Representation, Judgment, and Behavior , 2011 .

[65]  Scott B. MacKenzie,et al.  Common method biases in behavioral research: a critical review of the literature and recommended remedies. , 2003, The Journal of applied psychology.

[66]  L. Cronbach Coefficient alpha and the internal structure of tests , 1951 .

[67]  Jennifer L. Gibbs,et al.  Unpacking the Concept of Virtuality: The Effects of , 2022 .

[68]  Olukemi O. Sawyerr,et al.  Individual value structure and diversity attitudes: The moderating effects of age, gender, race, and religiosity , 2005 .

[69]  Sumita Raghuram,et al.  Work-nonwork conflict and job stress among virtual workers , 2004 .

[70]  Yaacov Trope,et al.  Spatial Distance and Mental Construal of Social Events , 2006, Psychological science.

[71]  Jody Evans,et al.  Psychic Distance and Organizational Performance: An Empirical Examination of International Retailing Operations , 2002 .

[72]  Helene Tenzer,et al.  The impact of language barriers on trust formation in multinational teams , 2014 .

[73]  Ned Kock,et al.  The Psychobiological Model: Towards a New Theory of Computer-Mediated Communication Based on Darwinian Evolution , 2004, Organ. Sci..

[74]  Ned Kock,et al.  Can communication medium limitations foster better group outcomes? An action research study , 1998, Inf. Manag..

[75]  E. Hill,et al.  Influences of The Virtual Office on Aspects of Work and Work/Life Balance , 1998 .

[76]  Yaacov Trope,et al.  Transcending the "here": the effect of spatial distance on social judgment. , 2006, Journal of personality and social psychology.

[77]  Rebecca Piekkari,et al.  The multinational corporation as a multilingual organization: The notion of a common corporate language , 2006 .

[78]  Rebecca Piekkari,et al.  The multifaceted role of language in international business: Unpacking the forms, functions and features of a critical challenge to MNC theory and performance , 2014 .

[79]  J. Quelch,et al.  All Business Is Local: Why Place Matters More Than Ever in a Global, Virtual World , 2012 .

[80]  Audra I. Mockaitis,et al.  Leading global teams , 2012 .

[81]  J. Johanson,et al.  The Internationalization Process of the Firm—A Model of Knowledge Development and Increasing Foreign Market Commitments , 1977 .

[82]  Pamela J. Hinds,et al.  Language as a lightning rod: Power contests, emotion regulation, and subgroup dynamics in global teams , 2013, Journal of International Business Studies.

[83]  Anne-Wil Harzing,et al.  The language barrier and its implications for HQ‐subsidiary relationships , 2008 .

[84]  Prashant Srivastava,et al.  Organizational identification among global virtual team members , 2012 .

[85]  M. Clyne The use of exclusionary language to manipulate opinion: John Howard, asylum seekers and the reemergence of political incorrectness in Australia , 2005 .

[86]  Yaacov Trope,et al.  You focus on the forest when you're in charge of the trees: power priming and abstract information processing. , 2006, Journal of personality and social psychology.

[87]  J. Selmer,et al.  Linguistic diversity and English language use in multicultural organizations: is there a moderating effect of the age of organizational members? , 2013 .

[88]  Lilach Nachum,et al.  Distance without direction: Restoring credibility to a much-loved construct , 2012 .

[89]  Peter R. Magnusson,et al.  A Process-Based Explanation of the Psychic Distance Paradox: Evidence from Global Virtual Teams , 2014 .

[90]  Susan C. Schneider,et al.  Speaking of global virtual teams: language differences, social categorization and media choice , 2015 .

[91]  Rebecca Piekkari,et al.  Interpersonal similarity as a driver of knowledge sharing within multinational corporations , 2007 .

[92]  Linda Duxbury,et al.  Conceptualizing and measuring the virtuality of teams , 2010, Inf. Syst. J..

[93]  Pamela J. Hinds,et al.  CONFLICT AND SHARED IDENTITY IN GEOGRAPHICALLY DISTRIBUTED TEAMS , 2001 .

[94]  Preet S. Aulakh,et al.  International Principal–Agent Relationships , 2000 .

[95]  Pnina Shachaf,et al.  Cultural diversity and information and communication technology impacts on global virtual teams: An exploratory study , 2008, Inf. Manag..

[96]  C. Gibson,et al.  Virtual teams that work : creating conditions for virtual team effectiveness , 2003 .

[97]  Anders Klitmøller,et al.  Corporate language-based communication avoidance in MNCs: A multi-sited ethnography approach , 2015 .

[98]  Vesa Peltokorpi Corporate Language Proficiency and Reverse Knowledge Transfer in Multinational Corporations: Interactive Effects of Communication Media Richness and Commitment to Headquarters , 2015 .

[99]  Óscar Martín Martín,et al.  Relevant dimensions and contextual weights of distance in international business decisions: Evidence from Spanish and Chinese outward FDI , 2015 .

[100]  Ulrike Magner,et al.  Babel in business: The language barrier and its solutions in the HQ-subsidiary relationship☆ , 2011 .

[101]  Björn Ambos,et al.  The Concept of Distance in International Management Research , 2014 .

[102]  Linda S. Henderson The Impact of Project Managers’ Communication Competencies: Validation and Extension of a Research Model for Virtuality, Satisfaction, and Productivity on Project Teams , 2008 .