论文信息 - Portfolio Management for Product Innovation - 字舞流文

Portfolio Management for Product Innovation

Scott J. Edgett

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[2] R. Cooper,et al. Maximizing Productivity in Product Innovation , 2008 .

[3] Robert G. Cooper,et al. Benchmarking Best NPD Practices-II: Strategy, Resource Allocation and Portfolio Management Are the Focus of This Second in a Three-Part Series , 2004 .