Rhetoric, Risk, and Markets: The Dot-Com Bubble

Post-conventional economic theories are assembled to inquire into the contingent, mimetic, symbolic, and material spirals unfolding the dot-com bubble, 1992–2002. The new technologies bubble is reconstructed as a rhetorical movement across the practices of the hybrid market-industry risk culture of communications. The legacies of the bubble task economic criticism with developing critical capacity sufficient to address attention-driven economies of worth.

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