5G and 6G Broadband Cellular Network Technologies as Enablers of New Avenues for Behavioral Influence with Examples from Reduced Rural-Urban Digital Divide

Two of the key information technologies with very high expectations to change our contemporary society are the fifth generation broadband cellular network technologies, which are already emerging to markets, and the foreseen sixth generation broadband cellular network technologies currently under research and development. The core promise of these next generation technologies lies especially in lower latency for providing users feedback on their behavior; thus, growing opportunities for influencing users in their everyday contexts. This viewpoint article seeks to discuss how these opportunities may impact future information technology in general and especially persuasive design and research before 2030. In addition, we will address challenges regarding the promise of 5G and 6G technologies. Information and communication technology can support individuals’ behavioral change only if they can access the technology. In this article, we will exemplify this by presenting possible ways to minimize the digital divide between rural and urban areas, wherein lies a general danger that the divide would increase further.