FUZZY TOPSİS YÖNTEMİ İLE SANAL MAĞAZALARIN WEB SİTELERİNİN DEĞERLENDİRİLMESİ

Bu calismanin amaci, fuzzy TOPSIS yontemini kullanarak sanal magazalarin web sitelerinin musterilerin begenilerine gore siralamasini yapmaktir. Dort karar verici (musteri) tarafindan dort sanal magazanin web sitesi, dizayn, urun cesitliligi, musteri hizmetleri ve bilgi zenginligi kriterlerine gore degerlendirilmistir. Degerlendirmede ucgen fuzzy sayilar kullanilmistir. Fuzzy TOPSIS yontemi ile yapilan siralama; www.hepsiburada.com, www.bidolu.com, www.weblebi.com, www.ideefixe.com seklinde gerceklesmistir.

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