The time vs. money effect. A conceptual replication
暂无分享，去创建一个
[1] M. Degroot,et al. Measuring utility by a single-response sequential method. , 1964, Behavioral science.
[2] J. Lynch. Theory and external validity , 1999 .
[3] B. Skiera,et al. Measuring Consumers' Willingness to Pay at the Point of Purchase , 2002 .
[4] J. Aaker,et al. 'The Time vs. Money Effect': Shifting Product Attitudes and Decisions through Personal Connection , 2008 .
[5] Klaus Miller,et al. How Should Consumers’ Willingness to Pay be Measured? An Empirical Comparison of State-of-the-Art Approaches , 2011 .