Contents Preface Acknowledgements Part I: Theoretical Foundations 1 Industrial organization: an introduction 2 Production, Costs and Demand 3 Perfect Competition, Monopolistic Competition and Monopoly 4 Managerial Theories of the Firm 5 Transaction costs, agency and resource-based theories of the firm Part II: Structural Analysis of Industry 6 Oligopoly: non-collusive models 7 Oligopoly: collusive models 8 Concentration: measurement and trends 9 Determinants of seller concentration 10 Barriers to entry 11 Market structure, firm strategy and performance Part III: Analysis of Firm Strategy 12 Pricing 13 Auctions 14 Product differentiation 15 Advertising 16 Research and development 17 Mergers and strategic alliances 18 Vertical integration 19 Vertical restraints 20 Diversification Part IV: Analysis of Public Policy 21 Competition policy 22 Regulation Appendices: Analytical Tools Appendix 1 Mathematical methods Appendix 2 Econometric methods Glossary References Index