Self-assessment of conflict management in client-supplier collaborative new product development

Purpose – This research paper aims to present the critical managerial issues and a self‐assessment system of conflict management in client‐supplier collaborative new product development (NPD) environment.Design/methodology/approach – Critical managerial issues and success factors for conflict management in client‐supplier collaborative NPD were first identified. A self‐assessment process and associated methodologies were then established. With the development of a prototype self‐assessment system, the proposed self‐assessment methodologies and process were validated in industry.Findings – A total of 13 critical factors for conflict management in client‐supplier collaborative NPD environment were identified. Based on the hierarchy model of the factors, a self‐assessment system and process, called PAIR, was established. The proposed self‐assessment system and process was developed and validated with six companies with positive results.Originality/value – Conflict is an inevitable phenomenon in client‐suppli...

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