Structures for Creativity: The crowdsourcing of design

Crowdsourcing can be used for design. Our work explores the forms of coordination that facilitate creative activity. In particular we have explored the combining of ideas through the use of a sequential combination system, a kind of human based genetic algorithm. We think that even more complex structures of coordination are possible, in which participants specialize their design activity by organizing into fluid hierarchies. In sum, new structures for creativity are possible, and the crowd itself will discover these structures.

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