Strategic planning in nonprofit organizations: continuous quality performance improvement - a case study

This article addresses the nature of strategic planning in nonprofit organizations through a discussion of relevant literature and the use of a case study of an organization created by a recent merger. Within the framework of a strategic plan, the concepts of continuous quality performance improvement (CQPI) and accountability for achieving nonprofit organizationsʼ goals are discussed. In todayʼs world, nonprofit organizations need to develop a strategic plan to respond to their dynamic and changing internal and external environments. A CQPI system is a useful tool for nonprofit leaders and their staff, to help them adapt the organization to its current environment; clarify needs of its clients; and set priorities to better meet its mission.