Marketing Science-Growth and Evolution

In June of 2004, this committee unanimously and enthusiastically recommended to the INFORMS Publications Committee that Prof. Steven M. Shugan be reappointed as Editor in Chief for Marketing Science. The committee further recommended that Marketing Science move to a bimonthly publication cycle, with a corresponding increase in pages (subject to approval by the INFORMS Board). The INFORMS Publications Committee unanimously endorsed these recommendations.