论文信息 - Linking strategies to actions: integrated performance measurement systems for competitive advantage

Linking strategies to actions: integrated performance measurement systems for competitive advantage

International competition has changed the nature of the US manufacturing environment. Manufacturing firms must now strategically examine customers’ needs in all served market segments for competitive survival. Moreover, firms must determine those products or service attributes which are ‘order qualifiers’ — necessary for either getting into or staying in the market place — from those attributes which are ‘order winners’ — necessary for increasing market share (Hill, 1989).

James F. Cox | Archie Lockamy | A. Lockamy

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