ANÁLISE COMPARATIVA DA EVIDENCIAÇÃO DE ASPECTOS DE INOVAÇÕES EM EMPRESAS CONSTRUTORAS E MULTISETORIAIS COMPARATIVE ANALYSIS OF INNOVATION ASPECT EVIDENCE IN CONSTRUCTION AND MULTI-SECTOR COMPANIES

The goal of this study is to make a comparative ana lysis of innovation aspect evidence among construction and multi-sector companies. Descriptiv e research was done through a content analysis of administration reports from 2005 to 200 7. From the researched material, 14 aspects of innovations were extracted, which offer the basi s to the content analysis. Two non-probability samples were developed, the first consisting of 22 multi-sector businesses, within 18 economic sectors, which comprises the companies in the comparison. Aspects of innovation found in this group of companies were compared to those stated in the reports of the administration of the 34 construction companies with open capital, which comprise the second sample. The survey results show that the evidence of innovation aspects are di fferent in construction companies when compared to the administration reports of multi-sec tor business of 2005, 2006 and 2007. The construction companies state fewer innovation aspec ts in the administration reports than multisector companies in the analyzed period. The c onclusion is that while construction companies can be considered fairly innovative, mult i-sectorial companies present more innovations on average.