In defence of the survey method: An illustration from a study of user information satisfaction

The survey method is one of the most common approaches used in the social sciences to empirically study the characteristics and interrelations of sociological and psychological variables. Its impact on research in accounting and related disciplines has been substantial. However, the method has often been criticised. This paper describes and critically assesses a survey undertaken in management information systems. Its purpose is twofold. First, it aims to counter some of the criticisms of the survey method by demonstrating how many of the potential weaknesses of surveys can be overcome. Second, it provides a prescription for rigorous survey research.