Conjoint analysis of enhanced English Medium Instruction for college students

The importance of English Medium Instruction (EMI) has greatly increased in non-English speaking countries, including Korea, due to the trend of globalization. Nonetheless, the effectiveness of EMI has been questioned in most of the universities in Korea where EMI has been rapidly adopted. This paper explores the optimal design of EMI in order to maximize students' achievement. Additionally, regression analysis and choice simulation based on scenario analysis are used to suggest more effective EMI programs.

[1]  Mei-Hua Hsu,et al.  A personalized English learning recommender system for ESL students , 2008, Expert Syst. Appl..

[2]  Guangwei Hu,et al.  Recent Important Developments in Secondary English-language Teaching in the People's Republic of China , 2002 .

[3]  Byeong Seok Ahn,et al.  A conjoint model for Internet shopping malls using customer's purchasing data , 2000 .

[4]  Nelly P. Stromquist,et al.  Internationalization as a response to globalization: Radical shifts in university environments , 2007 .

[5]  Reuven R. Levary,et al.  Determining the relative efficiency of MBA programs using DEA , 2000, Eur. J. Oper. Res..

[6]  P. Danaher.  Using conjoint analysis to determine the relative importance of service attributes measured in customer satisfaction surveys , 1997 .

[7]  Tae Hyun Kim,et al.  A Strategic Analysis of Korean Engineering Education Based on Two Satisfaction Scores , 2007 .

[8]  B. Harlech-Jones,et al.  Private schooling in the Northern areas of Pakistan: A decade of rapid expansion , 2005 .

[9]  G. Soutar,et al.  Students’ preferences for university: a conjoint analysis , 2002 .

[10]  S. Wright,et al.  Language Policy and Language Planning: From Nationalism to Globalisation , 2004 .

[11]  Elizabeth J. Erling,et al.  Language policies in the context of German higher education , 2006 .

[12]  Håkan Wiklund,et al.  Student focused design and improvement of university courses , 1999 .

[13]  A. A. Vinke,et al.  English proficiency and academic success in international postgraduate education , 1993 .

[14]  Füsun Ülengin,et al.  A multidimensional approach to urban quality of life: The case of Istanbul , 2001, Eur. J. Oper. Res..

[15]  David Kember,et al.  Medium of instruction in Hong Kong universities: the mis-match between espoused theory and theory in use , 2001 .

[16]  Ping-Kee Tao.  Comprehension of non-technical words in science: The case of students using a ‘foreign’ language as the medium of instruction , 1994 .

[17]  D. Crystal.  English as a global language: Why a global language? , 2003 .

[18]  D. Crystal,et al.  English as a Global Language , 1998 .

[19]  J. C. Higgins,et al.  Performance measurement in universities , 1989 .