Optimizing library content for mobile phones

Purpose – The purpose of this paper is to present evidence that academic and school libraries can serve users by offering readings in phone‐compatible files, and describe how to use readily available tools to cleanly and effectively format various types of documents for mobile devices.Design/methodology/approach – A survey was made of a variety of utilities for preparing texts to accommodate mobile reading and the products were tested on several types of phones – from the least sophisticated to popular smartphones.Findings – Cell phones are effective, convenient appliances for use as text readers. Though US subscribers have been slower than others to embrace their phones as readers, a fast‐growing segment of users is doing so. Course materials traditionally offered as reserves can easily be made available to students on a device that is familiar and comfortable.Practical implications – Furnishing content in relevant formats increases user convenience and positions libraries to respond to technological cha...