Network Neutrality, Search Neutrality, and the Never-Ending Conflict between Efficiency and Fairness in Markets

Historical precedents suggest that the basic issues underlying the debate about network neutrality, dealing with the balance between efficiency and fairness in markets, will never be resolved. Should net neutrality dominate, attention would likely turn to other parts of the economy that might be perceived as choke points for economic activities, such as Net search. Traditionally, the balance between efficiency and fairness that was struck by policy makers depended heavily on cost considerations. When a service was expensive to provide, fairness was deemphasized. In the current discussion of network neutrality, this issue appears to be unduly neglected.