Researching Strategic Management Processes

It is widely accepted that strategic management research is divided into ‘content’ and ‘process’. Of these general areas, there is much more activity in ‘content’ than in ‘process’. ‘Process’ research does not lend itself easily to survey methodologies, and this may make researchers reluctant to engage in it. This paper suggests that part of the problem is attempting to carry out research within the discipline of ‘science’, and that taking an ‘engineering’ approach may be more fruitful. It sets out a framework for understanding strategic management processes, and presents a methodology which has been successfully applied in researching various strategic processes.