Comparative Evaluation of Priming Effects on HMDs and Smartphones with Photo Taking Behaviors

In this study, we investigated the difference between head-mounted displays (HMDs) and smartphone displays on the priming effects for photo-taking behaviors. HMDs appear to be the successor of mobile displays, including smartphone displays. However, HMDs possibly have their own effects on the human mind and body. It seems that the content shown on displays affect human behavior because users passively see displays frequently. Although the effects of smartphones are not a problem yet, the effects of HMDs are possibly greater than those of smartphones because HMD users see the display anytime, anywhere. It is important that we explore the differences between smartphones and HMDs. This study uses priming effects for comparative research. We focus on application icon images because they are continually seen by users. We experimented on whether users tend to take photographs that are affected by the icon images. We prepared three icon images and confirmed that the participants tend to take photographs that are related to the icon images.

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