Location-Based Push-Type User Terminals and Systems

The present invention relates to a location-based push-type user terminal, the message sent through the CBS networks of mobile carriers and the receiving unit 110 receives receiving the CBS message format wherein decoding the message the CBS message format property - consisting of a value pair data the check result of the pre-processing unit 120 and the pre-processing unit checking portion 130 and the inspection section 130 to delete the received message, if not available to check the validity of the converted message through 120 for format conversion to the object the classification unit 140 and the classification module 140 processes the campaign message or pilot messages according to the classification result output or transmission section 170 to the output 180 of classifying the messages as type if it is a valid message wherein a the processor 150 and the storage unit 160 and the message processed by the processor 150 for storing the messages processed by the processor 150 to transmit via Li is configured to include a transmission section 170 and output section 180 for outputting to the user to visually verify the message processed by the processor 150 for transmission in accordance with the processing result portion. The present invention is able to provide location-based push-type marketing service could not be provided by the existing push-type marketing services. In addition, it is expected to be able to provide targeted marketing segmentation means to a variety of BtoB (B2B) business to cooperation between mobile operators.