Electronic Mail Use at The World Bank: Messages from Users

Abstract In the summer of 1991, we conducted a systematic user‐based study of electronic mail at The World Bank headquarters in Washington, D.C. The World Bank is a leader among UN organizations in using innovative communication media. The focus of the research was to understand the technical and organizational issues associated with the implementation and use of new information technologies in an international organization. This article presents the results and recommendations based on the field study. Quantitative and qualitative data were collected from members of four large‐scale units to generate an accurate and robust picture of the use and impact of electronic mail. Two of the units were primarily responsible for outward facing functions (e.g., advising member countries on investment and development), and two performed inward facing functions that support the Bank. Each unit contained a representative proportion of support‐ and professional‐level staff. Organizational mission and job role were expe...