To Develop Effective Strategies for Mainstreaming Intelligent Transportation Systems (ITS)

This report investigates factors affecting ITS implementation as a mainstream transportation planning activity. It draws upon a detailed literature review, interviews with fifty-one leaders from a cross-section of jurisdictions and agencies in California, a survey of 228 transportation engineers, planners, and transit staff members, follow-up interviews with 52 of the staff members, and interviews with 20 national transportation leaders with expertise in ITS. The interviews with California leaders revealed widespread familiarity with ITS. However, many of these leaders are irritated by ITS literature, which they view as heavily promotional and full of jargon. Many believe that ITS is being implemented fairly quickly overall and that ITS elements that are not proceeding well suffer from institutional problems or market weaknesses. Respondents do not see a problem in fitting ITS projects into mainstream transportation planning processes, but complain of a lack of good information on ITS benefits and costs. Many are concerned that ITS evaluations have been less than arms-length, and focus too heavily on system benefits rather than traveler benefits. Many believe that the private sector should be left to implement certain ITS applications, but they also think that earmarked funds for ITS applications would speed implementation of other measures. State DOTs should lead by example, implementing ready-to-go technologies on its own facilities and within its own agency. Stronger partnerships with local government and other state agencies, developing mutually beneficial, multi-purpose applications, were also recommended. Finally, respondents urged that future ITS work should pay more attention to legal and institutional issues and provide a clearer sense of next steps.