The development and validation of the Incivility from Customers Scale.

Scant research has examined customers as sources of workplace incivility, despite evidence suggesting that mistreatment is more common from organizational outsiders, including customers, than from organizational members (Grandey, Kern, & Frone, 2007; Schat & Kelloway, 2005). As an important step in extending the literature on customer incivility, we conducted two studies to develop and validate a measure of this construct. Study 1 used focus groups of retail and restaurant employees (n = 30) to elicit a list of uncivil customer behaviors, based on which we wrote initial scale items. Study 2 used a correlational survey design (n = 439) to pare down the number of scale items to 10 and to garner reliability and validity evidence for the scale. Exploratory and confirmatory factor analyses show that the scale is unidimensional and distinguishable from measures of the related, but distinct, constructs of interpersonal justice and psychological aggression from customers. Reliability analyses show that the scale is internally consistent. Significant correlations between the scale and individuals' job satisfaction, turnover intentions, and general and job-specific psychological strain provide evidence of criterion-related validity. Hierarchical regression analyses show that the scale significantly predicts three of four organizational and personal strain outcomes over and above a workplace incivility measure adapted for customer incivility, providing some evidence of incremental validity. Limitations and future research directions are discussed.

[1]  David A. Harrison,et al.  Cognitive processes in self-report responses: tests of item context effects in work attitude measures. , 1993, The Journal of applied psychology.

[2]  Albert Satorra,et al.  Scaled and Adjusted Restricted Tests in Multi Sample Analysis of Moment Structures , 1999 .

[3]  E. Kelloway,et al.  Violence at work: personal and organizational outcomes. , 1997, Journal of occupational health psychology.

[4]  Debra Gilin,et al.  Workplace empowerment, incivility, and burnout: impact on staff nurse recruitment and retention outcomes. , 2009, Journal of nursing management.

[5]  Christine A. Henle,et al.  A case for recognizing distinctions among constructs that capture interpersonal mistreatment in work organizations , 2011 .

[6]  K. Michele Kacmar,et al.  Impression Management by Association: Construction and Validation of a Scale , 2001 .

[7]  Huy Le,et al.  The problem of empirical redundancy of constructs in organizational research: An empirical investigation , 2010 .

[8]  Paul Harvey,et al.  Cognitions, Emotions, and Evaluations: An Elaboration Likelihood Model for Workplace Aggression , 2008 .

[9]  L. Harris,et al.  When service failure is not service failure: an exploration of the forms and motives of “illegitimate” customer complaining , 2005 .

[10]  D. Watson,et al.  Constructing validity: Basic issues in objective scale development , 1995 .

[11]  Ralph L. Day,et al.  Consumer satisfaction, dissatisfaction, and complaining behavior : papers from a marketing research symposium, School of Business, Indiana University, Bloomington, April 20-22, 1977 , 1977 .

[12]  D. Campbell,et al.  Convergent and discriminant validation by the multitrait-multimethod matrix. , 1959, Psychological bulletin.

[13]  D. Rupp,et al.  When customers lash out: the effects of customer interactional injustice on emotional labor and the mediating role of discrete emotions. , 2006, The Journal of applied psychology.

[14]  L. Crocker,et al.  Introduction to Classical and Modern Test Theory , 1986 .

[15]  B. Gutek,et al.  Distinguishing between service relationships and encounters , 1999 .

[16]  Robert F. DeVellis,et al.  Scale Development: Theory and Applications. , 1992 .

[17]  Robert J. House,et al.  Role conflict and ambiguity as critical variables in a model of organizational behavior , 1972 .

[18]  L. Cortina,et al.  From Insult to Injury: Explaining the Impact of Incivility , 2007 .

[19]  Gary Blau,et al.  Testing a measure of instigated workplace incivility , 2005 .

[20]  W. Hays Using Multivariate Statistics , 1983 .

[21]  Theresa M. Glomb,et al.  Workplace anger and aggression: informing conceptual models with data from specific encounters. , 2002, Journal of occupational health psychology.

[22]  L. Cortina,et al.  Personal and workgroup incivility: impact on work and health outcomes. , 2008, The Journal of applied psychology.

[23]  S. Hobfoll The Influence of Culture, Community, and the Nested-Self in the Stress Process: Advancing Conservation of Resources Theory , 2001 .

[24]  P. Lachenbruch Statistical Power Analysis for the Behavioral Sciences (2nd ed.) , 1989 .

[25]  Alicia A. Grandey,et al.  The customer is not always right: customer aggression and emotion regulation of service employees , 2004 .

[26]  Alicia A. Grandey,et al.  Affective States and Traits in the Workplace: Diary and Survey Data from Young Workers , 2002 .

[27]  B. Tabachnick,et al.  Using multivariate statistics, 5th ed. , 2007 .

[28]  J. Diefendorff,et al.  Antecedents of Emotional Display Rule Commitment , 2008 .

[29]  J Barling,et al.  Behind closed doors: in-home workers' experience of sexual harassment and workplace violence. , 2001, Journal of occupational health psychology.

[30]  J. Tukey,et al.  Multiple-Factor Analysis , 1947 .

[31]  D. Skarlicki,et al.  Getting even for customer mistreatment: the role of moral identity in the relationship between customer interpersonal injustice and employee sabotage. , 2008, The Journal of applied psychology.

[32]  Alicia A. Grandey,et al.  Verbal abuse from outsiders versus insiders: comparing frequency, impact on emotional exhaustion, and the role of emotional labor. , 2007, Journal of occupational health psychology.

[33]  D. Yagil,et al.  The relationship between empowerment, aggressive behaviours of customers, coping, and burnout , 2005 .

[34]  J. Colquitt On the dimensionality of organizational justice: a construct validation of a measure. , 2001, The Journal of applied psychology.

[35]  Mary Jo Bitner,et al.  Evaluating service encounters: The effects of physical surroundings and employee responses. , 1990 .

[36]  Michael T. Sliter,et al.  The employee as a punching bag: The effect of multiple sources of incivility on employee withdrawal behavior and sales performance , 2012 .

[37]  E. Kelloway,et al.  Predictors and outcomes of workplace violence and aggression. , 2002, The Journal of applied psychology.

[38]  Camilla M. Holmvall,et al.  Predicting Customer Service Employees’ Job Satisfaction and Turnover Intentions: The Roles of Customer Interactional Injustice and Interdependent Self-Construal , 2007 .

[39]  Donald H. Kluemper,et al.  Linking perceptions of role stress and incivility to workplace aggression: the moderating role of personality. , 2012, Journal of occupational health psychology.

[40]  M. Browne,et al.  Alternative Ways of Assessing Model Fit , 1992 .

[41]  Scott B. MacKenzie,et al.  Common method biases in behavioral research: a critical review of the literature and recommended remedies. , 2003, The Journal of applied psychology.

[42]  Duane T. Wegener,et al.  Evaluating the use of exploratory factor analysis in psychological research. , 1999 .

[43]  H. Weiss,et al.  Affective Events Theory: A theoretical discussion of the structure, causes and consequences of affective experiences at work. , 1996 .

[44]  N. Turner,et al.  Predicting workplace aggression: a meta-analysis. , 2007, The Journal of applied psychology.

[45]  Lynne Andersson,et al.  When Workers Flout Convention: A Study of Workplace Incivility , 2001 .

[46]  L. Cronbach,et al.  Construct validity in psychological tests. , 1955, Psychological bulletin.

[47]  J. Barling,et al.  Predicting employee aggression against coworkers, subordinates and supervisors: the roles of person behaviors and perceived workplace factors , 1999 .

[48]  Michael R. Frone,et al.  Interpersonal conflict at work and psychological outcomes: testing a model among young workers. , 2000 .

[49]  Kathi Miner-Rubino,et al.  Beyond targets: consequences of vicarious exposure to misogyny at work. , 2007, The Journal of applied psychology.

[50]  Pamela R. Johnson,et al.  Rudeness at Work: Impulse over Restraint , 2001 .

[51]  P. Warr A conceptual framework for the study of work and mental health , 1994 .

[52]  Timothy R. Hinkin A Brief Tutorial on the Development of Measures for Use in Survey Questionnaires , 1998 .

[53]  Denise Salin,et al.  Ways of Explaining Workplace Bullying: A Review of Enabling, Motivating and Precipitating Structures and Processes in the Work Environment , 2003 .

[54]  Michael T. Sliter,et al.  How rude! Emotional labor as a mediator between customer incivility and employee outcomes. , 2010, Journal of occupational health psychology.

[55]  A. Strauss,et al.  Basics of qualitative research: Grounded theory procedures and techniques. , 1992 .

[56]  Neal Schmitt,et al.  Methodology Review: Analysis of Multitrait-Multimethod Matrices , 1986 .

[57]  J. Hunsley,et al.  The incremental validity of psychological testing and assessment: conceptual, methodological, and statistical issues. , 2003, Psychological assessment.

[58]  S. Hobfoll Conservation of resources. A new attempt at conceptualizing stress. , 1989, The American psychologist.

[59]  David D. Walker,et al.  The Role of Job Demands and Emotional Exhaustion in the Relationship Between Customer and Employee Incivility , 2010 .

[60]  Donald W Hine,et al.  Development and validation of the uncivil workplace behavior questionnaire. , 2005, Journal of occupational health psychology.

[61]  S. Whiteside,et al.  The Five Factor Model and impulsivity: using a structural model of personality to understand impulsivity , 2001 .

[62]  Chris W. Clegg,et al.  The use of the General Health Questionnaire as an indicator of mental health in occupational studies. , 1980 .

[63]  R. A. Brymer,et al.  Employee empowerment: a guest driven leadership strategy. , 1991 .

[64]  M. Gelfand,et al.  When the customer shouldn't be king: antecedents and consequences of sexual harassment by clients and customers. , 2007, The Journal of applied psychology.

[65]  Christine M. Pearson,et al.  Tit for Tat? The Spiraling Effect of Incivility in the Workplace , 1999 .

[66]  R. Bies Interactional justice : communication criteria of fairness , 1986 .

[67]  P. Bentler,et al.  Cutoff criteria for fit indexes in covariance structure analysis : Conventional criteria versus new alternatives , 1999 .

[68]  S. West,et al.  Multiple Regression: Testing and Interpreting Interactions. , 1994 .

[69]  Mary Jo Bitner,et al.  The Service Encounter: Diagnosing Favorable and Unfavorable Incidents: , 1990 .

[70]  Lynda A. King,et al.  Focus groups in psychological assessment: enhancing content validity by consulting members of the target population. , 2004, Psychological assessment.

[71]  D. Zapf,et al.  Customer-related social stressors and burnout. , 2004, Journal of occupational health psychology.

[72]  A. H. Brayfield,et al.  AN INDEX OF JOB SATISFACTION , 1951 .

[73]  Alicia A. Grandey,et al.  Customer incivility as a social stressor: the role of race and racial identity for service employees. , 2009, Journal of occupational health psychology.

[74]  L. Cortina,et al.  Incivility in the workplace: incidence and impact. , 2001, Journal of occupational health psychology.

[75]  Deborah E. Rupp,et al.  The mediating effects of social exchange relationships in predicting workplace outcomes from multifoci organizational justice , 2002 .

[76]  Timothy R. Hinkin A Review of Scale Development Practices in the Study of Organizations , 1995 .

[77]  Julian Barling,et al.  Towards a multi‐foci approach to workplace aggression: A meta‐analytic review of outcomes from different perpetrators , 2010 .

[78]  Toby D. Wall,et al.  The experience of work : a compendium and review of 249 measures and their use , 1983 .