A cross-media public sentiment analysis system for microblog

Since classical public sentiment analysis systems for microblog are based on the text sentiment analysis, it is difficult to determine the sentiment of short text without clear sentiment words in microblog posts. Fortunately, a lot of microblog posts contain images which also represent users’ sentiment. To fully understand users’ sentiment, we propose a cross-media public sentiment analysis system for microblog. The best advantage of this novel system is the unified cross-media public sentiment analysis framework which fuses the text sentiment and image sentiment not only from sentiment results, but also from sentiment ontology. To enhance presentation effects, this system presents sentiment results from macroscopic view and microscopic view which details the sentiment results in region, topic, microblog content and user diffusion. In our knowledge, this is the first unified cross-media public sentiment analysis system.

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