Unbundling the Institution‐Based View of International Business Strategy

Au: Chapter Title mismatch with contents. Pls. check. have long suggested that institutions—commonly known as the 'rules of the game' (North 1990) around the world—are a major driver behind IB strategy. Consolidating earlier work on environments and cultures (viewed as part of informal institutions), We thank Alan Rugman for his encouragement and guidance. All views expressed are ours and not those of the underwriters.

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