Going Mental: Everyday Travel and the Cognitive Map

Cognitive maps and travel modes are linked in important ways and influence travel behavior. The authors surveyed a diverse group of travelers in South Los Angeles and found significant differences between those who walk or drive (cognitively active) and those who are passengers in private vehicles or on public transit (cognitively passive). Drivers and pedestrians can more accurately describe the location and estimate the distance of common destinations than passengers. Sparse and inaccurate information is likely to reduce travel to unfamiliar areas even though those areas may provide access to jobs and services. Results highlight the importance of providing meaningful wayfinding information to all travelers, especially those who rely on others for mobility.