The thorny problems of COVID-19 Contact Tracing Apps: The need for a holistic approach

Once we accept the potential advantages that may arise from investing in contact tracing apps (CTA) as a response to the current COVID-19 crisis, we need to consider the different challenges that arise, and how they can be solved. In so doing, and to make the job surmountable, we must understand the challenging class of problems that spans both technical and behavioral issues (thorny issues). In thinking about the value of contact tracing, and the potential resolutions to some of the core problems, this short piece outlines what policy makers may need to consider, especially if we are to successfully deal with the predicted second wave.