Use of Analytical Hierarchy Process (AHP) for Selecting The Best Design Concept

Pemilihan konsep reka bentuk yang sesuai di peringkat reka bentuk gagasan dalam proses pembangunan produk adalah merupakan keputusan yang genting. Keputusan yang tidak tepat boleh menyebabkan sesuatu produk itu perlu direka bentuk semula atau dikilang semula. Salah satu daripada keadah yang boleh digunakan dalam menentukan konsep reka bentuk yang paling sesuai adalah process hierarki beranalitis (AHP). AHP telah digunakan dalam hampir kesemua aplikasi yang berkaitan dengan membuat sesuatu keputusan. Dalam kertas kerja ini, hasil daripada kajian kes menunjukkan bahawa konsep AHP boleh membantu pereka bentuk untuk membuat penilaian secara berkesan daripada pelbagai konsep reka bentuk di peringkat reka bentuk gagasan. Kertas kerja ini memaparkan kaedah pemilihan konsep reka bentuk dengan menggunakan proses hierarki beranalitis. Kata kunci: Process hierarki beranalitis; reka bentuk gagasan; proses pembangunan produk; perbandingan pasangan; pembangunan kerusi roda Selecting the right design concept at conceptual design stage in product development process is a crucial decision. Inaccurate decision can cause the product to be redesigned or remanufactured. One of the useful tools that can be employed in determining the most appropriate design concept is Analytical Hierarchy Process (AHP). AHP has been employed in almost all applications related to decision–making problems. In this paper, the results of a case study illustrates that AHP concept can assist designers to effectively evaluate various conceptual design alternatives at the conceptual design stage. This paper presents the methodology of selecting design concepts using analytical hierarchy process. Key words: Analytical hierarchy process; conceptual design; product development process; pairwise comparison; wheelchair development

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